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WHY BELONG TO MRA?
Member sales firms in the Manufacturers Representatives of America
are considered in the trade as the best reps in the business. MRA works to enhance the
function and professionalism of the agency method of marketing in our unique industry
segments. MRA serves to actively promote and advance the benefits and economics of using
multiple-line marketing to leading manufacturers throughout the United States, Canada, and
internationally. Our responsiveness to member needs ranks us among the most progressive
not-for-profit trade associations in North America.
MRA provides a wide range of tangible benefits and services to help
individual members achieve professional success. Developing a thriving sales agency
requires more than talent, hard work and long hours. You also need the resources of
others. MRA has gathered the experts to help you make the right choices, as well as more
than 200 industry rep and manufacturer companies for peer networking and "street
smart" advice. MRA:
Builds industry awareness
of the benefits of the agency method of marketing
Provides manufacturers
with the resources to locate the best rep firms across the US and Canada
Gives all members
advocacy, education, training and information to enhance their sales and management
expertise
Develops and maintains
high ethical standards for its members
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